Board Thread:Wiki Discussion/@comment-13194233-20160803091428

reasons:
 * 1) every SoulsBorne game has the PC on the cover.
 * 2) in both the cover and the cutscene he's not wielding the Firelink Sword which is his signature equipment.
 * 3) during the early promotional screenshots the player character was seen wearing the Firelink Set which could mean it was originally intended to be the Ashen One's signature armor before it was used for the SoC.
 * 4) the statue that comes with the collectors edition and the large one that was used during promotional events is called the Red Knight statue, before the game was released "Red Knight" used to refer to the Player-Character.  